A TASTE OF PUGLIA. A PIECE OF ITALY.
TRULLOIL’s trullo-shaped bottle among olive oil bottles in a Puglian shop

If you visit Puglia or want to buy a Puglian souvenir, which one would you choose?

Concept design · Not yet in production

A PRODUCT CONCEPT TO BRING TO LIFE

A piece
of Puglia.
To take home.

An olive oil bottle inspired by the trullo. A souvenir to treasure, an object to display, a little piece of southern Italy to share with the world.

Discover the opportunity
AVAILABLE FOR ACQUISITION OR DEVELOPMENT PARTNERSHIP
Concept: TRULLOIL bottle in the foreground with a village of realistic Puglian trulli behind it
500 mlA PIECE OF PUGLIA
01 / TRULLOILConcept design · Not yet in production
PUGLIAN IDENTITYICONIC DESIGNA SOUVENIR TO KEEPA GIFT WITH A STORY

01 — THE IDEA

A symbol of a place.
An idea for the world.

The trullo is the starting point. Taking Puglia into homes around the world is the ambition.

TRULLOIL is a product and brand concept that brings together olive oil and a bottle inspired by one of Puglia’s most recognisable symbols. It is not yet a product on the market: the opportunity is to acquire the idea or help bring it to life.

Its slender neck recalls a trullo’s conical roof. Olive branches embrace the base. Colours evoke the land and its flavours. The design also explores Apricena stone for the cone, with materials to be developed alongside a production partner.

TrullOilDesigned to carry Puglia into the world.

02 — THE INSPIRATION

One land.
So much to take with you.

Blue seas. Olive trees. Golden wheat. Sun-ripened tomatoes. The colours and simple pleasures of Puglia inspire the world of TRULLOIL.

Polignano a Mare and the Adriatic Sea, Puglia
The seaPolignano a Mare
Olive grove in Vieste, Puglia
The olive trees
Wheat field in Salento, Puglia
The golden wheat
Ripe red tomatoes
The tomatoes

03 — DESIGN EXPLORATIONS

Many colours.
One unmistakable silhouette.

An imagined collection of 500 ml bottles, with colours inspired by olive oil varieties and Mediterranean flavours. A starting point for a future range.

01500 ml
TRULLOIL Classico, ivory bottle

OLIVE OIL CONCEPT

Classico

Ivory tones inspired by the white stone of Puglia.

Classic expression
02500 ml
TRULLOIL PDO Terra di Bari, golden bottle

OLIVE OIL CONCEPT

Terra di Bari

A golden interpretation with a strong sense of place.

Territory-inspired expression
03500 ml
TRULLOIL Organic, olive-green bottle

OLIVE OIL CONCEPT

Organic inspiration

Olive green, a tribute to the natural landscape.

Nature-inspired expression
04500 ml
TRULLOIL Monocultivar Coratina, black bottle

OLIVE OIL CONCEPT

Coratina

Deep black and gold, for a bold visual identity.

Coratina-inspired expression
05500 ml
TRULLOIL Lemon, yellow bottle

FLAVOURED OIL CONCEPT

Lemon

A bright yellow idea with a Mediterranean spirit.

Lemon-inspired expression
06500 ml
TRULLOIL Chilli, red bottle

FLAVOURED OIL CONCEPT

Chilli

A vivid red bottle with a distinctive personality.

Chilli-inspired expression

The bottles shown are concept visualisations, not products currently available to buy. The final range, materials, oil specifications and any certifications would be defined during development.

Pasta with tomato sauce, grated cheese and fresh basil

IMAGINED FOR THE TABLE

A taste of Italy.
A talking point.

Imagine TRULLOIL on a restaurant table: olive oil served in a bottle that becomes part of the setting. A memorable detail that guests might wish to take home, connecting the dining experience with the place that inspired it.

FROM THE RESTAURANT TABLE TO THE HOME.

04 — A WORLD OF POSSIBILITIES

A souvenir to bring home.
A story to live with.

The ambition is to create the kind of object visitors love to bring back from a journey: useful, decorative and immediately connected to a place.

TRULLOIL gift box with matching bottle and bag

WEDDINGS & SPECIAL OCCASIONS

A little Puglia for every guest.

Envisaged as a wedding favour or gift, the bottle could turn a celebration into a lasting memory. Packaging and personalisation could be developed for weddings, events and corporate gifts.

TRULLOIL bottle on a table overlooking the sea

SOUVENIRS & TRAVEL RETAIL

The holiday doesn’t have to end.

A potential signature souvenir for hotels, resorts, museum shops, airports and local boutiques. A giftable object that could carry Puglia’s identity well beyond the journey.

01

At home

A decorative bottle for a kitchen, shelf or dining table. A keepsake with a life beyond its contents.

02

In restaurants

A recognisable table detail for restaurants and hospitality venues, with potential for branded editions.

03

At weddings

A distinctive wedding favour inspired by Puglia, with scope for personalised colours and presentation.

04

Around the world

A souvenir and gift concept for visitors who want to take a tangible piece of Puglia back home.

IMAGINED FOR RETAIL

Among many bottles,
one tells a different story.

A distinctive silhouette could help TRULLOIL stand out on a shop shelf — a bottle chosen for its design as well as for what it could contain.

Concept: TRULLOIL standing out among olive oil bottles on a shop shelf
AI-generated concept visualisation. The product is not yet in production.

THE MOMENTS WE WANT TO KEEP

Good food. Good company.
A little Puglia on the table.

An imagined gathering among the olive trees, where a TRULLOIL bottle becomes part of the moment — and a memory to take home.

Concept: friends sharing a meal with TRULLOIL bottles in a Puglian olive grove
AI-generated concept visualisation. The product is not yet in production.

05 — THE OPPORTUNITY

An idea with roots.
A future to build.

TRULLOIL is available as a concept for acquisition or a development partnership.

The next chapter could be shaped with olive oil producers, bottle manufacturers, design brands, tourism businesses or distributors interested in bringing a Puglian-inspired product to market.

01

Acquire the concept

Explore acquisition of the idea and brand concept, with scope and commercial terms to be agreed.

02

Develop it together

Explore a partnership to refine the design, create prototypes, establish production and plan distribution.

CURRENT STAGE

Concept and visual designs. No physical product is currently on sale.

TRULLOIL

More than a bottle.
A piece of Puglia.

Rediscover the idea